Overview


Engage provides detailed metrics for each Group. This reporting enables you to access details such as printable reports, subscriber information of successful delivery or bounces, or who clicked or opened an email, a click map, and engagement details. In addition to standard and automated reporting, in Groups reporting you can also view annual engagement, lifetime activity, and a month-to-month comparison. You can also see multiple groups to view and compare metrics for groups.



To learn more about Groups, see Newsletter Groups.


Sections


Overview

  • A user can compare sends across all campaigns within the group for the most recent newsletter send.
  • The group overview includes delivery, opens and click-to-open rates as aggregates of all campaigns in the group. 
  • Totals for each metric column link to the subscriber report for that metric across all campaigns in the group.
  • A campaign breakdown table now displays all campaigns with the specified group sorted by campaign name. 
  • All metric columns are sortable within the campaign breakdown chart.




Lifetime Activity

  • This view includes all group aggregates and is the same as the standard and newsletter views.



Annual Engagement

  • This view includes all group aggregates and is the same as the standard and newsletter views.
  • A 12 month trend chart for comparing groups by month.
  • All metric columns are sortable within the 12 Month Trend chart.